Packages and investment

Website pricing and Care plans for enrollment-driven programs.

Every proposal is tailored to confirmed work, but these plans make the expected investment and included deliverables easier to compare before discovery.

Website plans by outcome

Your quote changes with content volume, locations, program organization, registration-path complexity, migration work, ecommerce, and custom functionality.

All website builds include:Custom original designMobile-responsive pagesOn-page SEO foundationLaunch QA
Example starting first-year commitments
Starting scopeBuildFirst-year CareStarting first-year total
Professional Website + Site Care annual$2,950$1,969$4,919
Professional Website + Site Care monthly$2,950$2,148$5,098
Enrollment and Lead Flow + Site Care annual$4,950$1,969$6,919
Enrollment and Lead Flow + Enrollment Care annual$4,950$3,289$8,239

Examples use published starting prices only. Add-ons, migration, approved third-party tools, domain registration, and custom scope are separate when they apply.

Focused launch

Launch a Professional Website

For a new or simple business that needs a polished, original web presence.

$2,950+ starting

  • Up to 5 core pages
  • Custom visual direction
  • One standard registration link or supported listing setup
  • Lead form, basic metadata, and launch QA
  • Two consolidated revision rounds
Select this plan
Custom review

Modernize or Rebuild a Larger Site

For migrations, multiple locations, ecommerce, large program catalogs, or advanced requirements.

$7,500+ starting

  • Discovery-led technical plan
  • Staging and migration approach
  • Defined approved handoffs and launch timeline
  • Content-migration review
  • Custom estimate before payment
Start discovery
Ongoing support

Website Care and Growth

For hosting, updates, security, seasonal changes, and measured SEO work when ongoing growth is a priority.

$179–$1,199 / month

  • Site Care — $179/mo or $1,969 annually
  • Enrollment Care — $299/mo or $3,289 annually
  • Partner Care — $499/mo or $5,489 annually
  • Enrollment Growth Care — $1,199/mo or $13,189 annually
  • SEO Growth Onboarding — $1,250 one-time
Compare Care and Growth plans
Custom design is included: every build is designed for the business it represents. We do not resell a purchased template under a new logo.

Payment schedule: builds are normally invoiced 50% to schedule, 40% at design/content approval, and 10% before launch. Third-party fees, domain registration, and recurring Care billing are shown separately when they apply.

Payment timing

Clear milestones. No surprise payment at the estimate stage.

Your project plan is reviewed first. Payment is only requested once the scope, agreement, and invoice are ready.

  1. Estimate and initial planning — no payment due.Use the project planner or contact us to discuss your goals. We do not collect payment or card details with that request.
  2. Before scheduling — 50% deposit due.Once you approve the written scope and sign the project agreement, the deposit invoice secures the project on the schedule. Deposits are non-refundable and not transferable once paid, except where required by law or expressly stated in the written agreement. They reserve production capacity and may cover committed labor, hosting, and approved third-party costs if a project is canceled or paused before launch.
  3. At design and content approval — 40% due.This milestone confirms the approved direction and content needed to move the project toward launch.
  4. Before launch or handoff — final 10% due.The final balance must be paid before the completed website is published or handed off.

Each agreement and secure invoice states the project-specific calendar due date. Third-party costs, approved change work, and Care billing are shown separately when they apply.

Popular scoped add-ons

These are starting points. We confirm the platform, content quality, and deliverables before quoting.

Add-onFromTypical scope
Seasonal Enrollment Campaign$650Camp, clinic, trial class, fall registration, or new-session landing page with approved content, registration path, and QA.
Event Information Hub$450Recital, showcase, gymnastics meet, swim event, or parent-information hub with approved assets and links.
Registration Path Audit$450Public-page, destination-label, and approved-handoff review. Custom APIs, account-system work, and unconfirmed vendor capabilities are separately scoped.
Content Migration$750Scoped by source quality and the number of pages or records.
New Location or Program Architecture$650New information architecture and approved page structure for an additional location or program area.
Ecommerce or Merchandise$1,500Defined catalog and checkout configuration; taxes, inventory, and fulfillment are excluded unless stated.
Additional standard content page$350Built in the approved page system with client-provided, approved content.
SEO Growth Onboarding$1,250Baseline analytics and search review, technical and content priorities, and a shared 90-day roadmap before Enrollment Growth Care begins.

Need a proposal that fits the work?

Use the project builder to choose your outcome, add service needs, and generate an initial requirements summary.

Build your project plan